SMO Training

"SMO Training"

In the recent days, there are people who have become aware of the fact that social media is one of the best techniques for promoting business online. It is one of the best places where business owners can directly interact with their customers, and can also increase the opportunity of getting more potential customers. This in turn, also helps in enhancing the visibility of the site, thereby building the brand image of the company. Therefore, the importance of social media optimization cannot be underestimated at any cost. We are one of the leading institutes that offer social media optimization training, so that business owners can make use of social media platforms like facebook, twitter, Google+ or YouTube to interact with their customers.

When you acquire the training from us, you will understand that the concept behind social media optimization is absolutely simple. It is a way of implementing changes, so that a site can be optimized, as a whole. Social media searches can also make the site highly visible. There are of course various methods in which social media optimization can be done, and through our social media optimization training, we try to teach you the various ways by means of which you can make your site visible in different social media platforms.

If you can master in SMO course with us, you can be assured that it will be easy for you to chase your dreams, and thus, convert it into reality. Some of the common methods that we teach here include social bookmarking, directory submission, forum posting, blog posting and article submission and many more. Therefore, with our teaching methodology, you can be assured that you will be highly satisfied, and can thus, apply these techniques in the practical field. In today's date, Facebook has become a great social media sites, and it will thus be easy for you to find your customers here.

This is applicable in case of Twitter or Google+, as well. When you make posts, you not only create a chance to attract the attention of the potential customers and know their reactions, but in addition to that, there are also chances for you to get new customers who are completely unaware of your business. In course of the posts and the articles, they will comment their suggestions, and on the basis of that, there are chances that they can also become your customers. Therefore, we are sure that the SMO training that you acquire from us will definitely prove to be helpful for you.

We also help you to get trained in such a manner, so that you can post different things about your business in the YouTube through viral marketing. It is also one of the largest social media platforms, and you can get to know different people and different potential customers. You will also get the chance to interact with each other. Therefore, with such tremendous opportunity, you should try to utilize it at the earliest. It is high time that you go and acquire this training from us, so that you can apply it practically.

This course covers following topics


SMO BASICS

FACEBOOK OPTIMIZATION

TWITTER OPTIMIZATION

LINKEDIN OPTIMIZATION

YOUTUBE OPTIMIZATION

GOOGLE+ OPTIMIZATION

ONLINE REPUTATION MANAGEMENT

BLOGGING NETWORK

SOCIAL BOOKMARKING

GOOGLE BUZZ

MANAGEMENT & REPORT TRACKING

IMAGE OPTIMIZATION & NETWORKING

SMO BASICS

♦        Introduction to Social Media

        Advantages Over Online Marketing

        Social Media Strategy

        Network Optimization

♦        Brand Management Strategies

        Network Profile Creation

        Social Media Key Concepts

 

FACEBOOK OPTIMIZATION

♦         Latest trends

         Difference between Profiles, Places, Groups and Pages

         Social media and communications strategy

♦         Open Graph

♦         Frictionless sharing

         Facebook Connect (Like, Share, Comment)

♦         Facebook Pages (Creating, Managing, Retention)

         Pages (Dos & Don'ts)

         Facebook Apps

         Measuring and Monitoring

♦         Sponsored Stories

         Facebook Places and check-ins

         Advantages and challenges

 

TWITTER OPTIMIZATION

         Introduction to Micro blogging & Twitter

         Twitter Demographics

♦         Use for reputation, promotion, sales, conversing.

♦         Who to follow

         Tweeting

         Tracking Code

         Ghost writers and the importance of disclosure

         Twitiquette

         Twitter Lists

         Twitter Account Promotion

         Searching tweets and users

         Measuring Influence

         Tools

 

LINKEDIN OPTIMIZATION

♦         Introduction to LinkedIn

♦         Creating the right profile & settings

         Increasing reach and visibility

♦         LinkedIn Groups

♦         Answers, events, messaging & testimonials

         Company Pages

 

YOUTUBE OPTIMIZATION

         Online video – content is king

♦         Viral’ films and brand

         Defining your goals, metrics and budgets

         Social sharing, comments and reviews

         Getting an audience

♦         Creating and managing an account

♦         Using Ads inside Videos

         Promoting YouTube Videos

         Online video – content is king

         Viral’ films and brand

         Defining your goals, metrics and budgets

         Social sharing, comments and reviews

         Getting an audience

         Creating and managing an account

         Using Ads inside Videos

         Promoting YouTube Videos

 

GOOGLE+ OPTIMIZATION

         Setting Social Objectives

         Social Strategies & Tactics for Google+

         +1s & Sharing

         Integration with your site

         Promoting a Brand on Google+

         Tools

         URL Shortening Tools

 

ONLINE REPUTATION MANAGEMENT

         Introduction to Online Press Releases

         Handling the Press - the golden rules

         Successful Marketing and PR Strategies

♦         Press releases that work

         Organizing 1-2-1 press interviews

♦         Using pictures effectively

♦         Sourcing PR information

         Market research for PR use

♦         Introduction to Online Reputation Management

♦         Generating Buzz

         Five Stars at Customer Review Sites

         Tips for ensuring your happy customers spread the word.

         Ensure your customers defend you from a bad review

         Responding to negative reviews

         Reducing negative reviews

         Blogging for Brand Control

         Social Networking Meets Reputation Management

BLOGGING NETWORK

         Blogs Creation

         Blogs Submission

         Blogs Promotion

         Blogs Weekly Postings

         Blogs Commenting

 

SOCIAL BOOKMARKING

         Stumble Upon

         Digg

         Reditt

         Delicious

         Fave It

         E-buzz

 

GOOGLE BUZZ 

♦         What is Google Buzz

♦         Google Buzz and Privacy Issues

         Google Buzz for SMO

 

MANAGEMENT & REPORT TRACKING

♦         Behavioral and cultural standard for Social Media Interaction

         Linking all Social Media Accounts

♦         Optimizing Social Media content for Search Engine

♦         Importance of Short URL and how to do

         Link wheel creation

         Cleaning negative result using SEO

         Measuring SM and ROI

         Case study

 

IMAGE OPTIMIZATION & NETWORKING 

♦         Flickr

         Picasa Web

         TinyPic

         Image Optimization & Sharing

Benefits of Social Media Optimization Course:

Social media optimization has it's own wholesome benefits in terms of financial benefits. After completing our smo training course it is not necessary for you to do a job in any company for your monthly income because you can also start your own smo company and earn good money by working on various smo projects outsourced by many countries.

You can also work (full time/part time) as an smo freelancer and generate great money returns in dollars by providing your smo services. You can also earn good money through affiliate marketing, blogging or using adsense on your website. Just checkout below the course highlights and course structure that will clearly convey you the exclusive benefits of learning social media optimization from IT People.

Duration and Fees

Course Duration : 1 Month

Introductory offer:   Rs.10,000/-

Class Duration : Monday - Friday (Regular - 2 Hours)
                    or       Saturday - Sunday ( Week End - 2 Hours)


Timings              : 10:00 AM - 9:00 PM


For more information email us at info@itpeoplenet.com or
call us at +91-98-717-11-645

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